All posts by Tess R

Marketing with Youtube Videos

Marketing with Youtube

Updated December, 2016

YouTube marketing is still a very effective method for marketing your business. There are now additional options such as live events and hangouts on air that allow you to both upload video to a live event or conduct a live event through the YT platform.

These video uploads have often resulted in very good search results, quickly. To make the results stick, you need to do some more link building and promotion.

YouTube can be one of the most effective and efficient methods to get your company some serious exposure on the internet.

However, it isn’t enough to just put up a new video on Youtube and expect the world to find it. There are a number of factors that can mean the difference between success or failure.

1. Video marketing on Youtube requires a plan of action.

2. Plan the keywords you want to target and look at the audience demographics.  Try looking for keywords for video SEO research using Youtube’s own search results.

3. Who is your video going to be targeted at? If your promotion on Youtube is to get 18 year olds interested in your new sneaker collection, then you don’t want to be doing a boring bird watching video set to opera music. It won’t cut it. (If you want to see a brilliant example of a viral video, check out the Vodafail Youtube video.) That was Youtube marketing  at its finest.marketing with Youtube

4. Once you know your demographic, take a look at some of the other really popular videos focusing in the same target market. Don’t forget to look at your direct competition and see what they’re up to. 

5. If you’re camera shy, don’t panic, there are many ways to create great videos without the need to show your face on camera. Using free screen capture software, (like Jing or ScreenCast-O-Matic) you can show bits of your website, your sales page and any other images you like. You can edit your movies using Windows Movie Maker (free download – I’m not affiliated).

There is also the free version of Animoto that you can get as an app when you sign up for Youtube.

How to make your marketing videos work

  • Fill in your meta tags and all your information very carefully.

marketing with Youtube

  • Choose your keywords that you are targeting with the video and try for decent traffic with low competition (you need to look at the search results as well as the Google keyword tool).
  • Do the same with the description – make sure it uses long tail keywords instead of just repeating your main keyword.
  • Name your video the same as the main keyword you are targeting and upload it to Youtube.
  • Add your transcript.
  • Add keyword tags but don’t go overboard. 
  • Make sure you accept that your video can be a “suggested video”.
  • Find competitor’s channel names or real names and use these as tags so your video comes up for searches for that name.

Youtube Marketing Works!

The main thing to remember about a Youtube video is that most of the work begins after you have produced it and uploaded it.

You have to get your video out there. If you want to market with Youtube videos and you want to make it work, you need to get REAL views, likes and people commenting on it.

The first thing is to contact everyone you know and blast out to your social networks for people to “like” and watch your video.

Remind them to tell their friends. Since it is estimated that everyone on Facebook has about 200 friends, this can get you a lot of views very quickly.

Sign up to Digg.com and tell everyone about your video. Do the same with Stumble Upon and some other Web 2.0’s as well as video sharing sites like Daily Motion, Vimeo etc

Embed the video on your own website with strong and unique meta title and description.

*** BIG TIP***

After your video has been “live” for a few months, it is worth refreshing the meta data (title and description) so that Google and Youtube see your video as having been updated.

Websites

Websites

Go Web Go Mobile provide websites for all industries and business types. We specialise in developing complete websites for all small and local businesses.

While we offer full customisation and ecommerce solutions, our most popular websites offer the complete package of mobile, social and web site for a business.

With over 80% of Australians and 97% of Americans using search engines to look for a local business, websites are an essential part of any business’ marketing campaign.

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Without a solid onine presence, your business is handing the cash on a platter to your competitors.

These days websites are essential.

websites allow your customers to get to know your business.

websites let you showcase your products and services with stunning images and other forms of multimedia. websites can offer image sliders, videos and other forms of multi media marketing such as pod casts and forums etc.

websites mean your customers can read testimonials and other reviews about your business and this encourages a sense of trust for you.

If you’re looking to spread your internet presence then websites will really help you to grow your business.

Don’t get left behind.

websites are an essential part of your online arsenal.

Call Go Web Go Mobile today. Get the best websites today.

We have many different website packages. Update your professional image today with an awesome website.

Mobile and Facebook Websites

Mobile and Facebook Websites

Go Web Go Mobile provide Mobile sites and Facebook pages for all industries and business types. We specialise in developing a complete mobile and social solution for all small and local businesses.

While we offer full customisation and ecommerce solutions, with the recent Google MobileGeddon update, we are offering 30% off our mobile sites to help you keep and improve your Google rank.

With over 80% of Australians and 97% of Americans using search engines to look for a local business, Mobile and Facebook websites are an essential part of any business’ marketing campaign.

Mobile Websites

Without a solid mobile presence, you won’t be able to keep your website rankings safe.

These days having both Mobile and Facebook (social) properties is essential.

Allow your customers to get to know your business wherever and whenever they need.

Showcase your products and services with stunning images and other forms of multimedia, including video. Take advantage of mobile ads that are far more cost effective than for desktop PPC.

Let your customers read testimonials and other reviews about your business to give them a sense of trust about you.

Don’t get left behind.

Call Go Web Go Mobile today.

We have many different website packages. Update your professional image today with an awesome Mobile and Facebook or other social profile and website. Contact us to order your social properties and mobile website.

  • Slash Social Network Marketing Spend With Facebooks New Multi Product Ad
  • Turn Facebook Fans Into Email Subscribers

Mobile Websites

Mobile Websites

Go Web Go Mobile provide mobile websites for all industries and business types. We specialise in developing complete mobile optimised websites for all small and local businesses.

While we offer full customisation and ecommerce solutions, our most popular Mobile websites offer the complete package of mobile, social and web site for a business. We build dedicated small business mobile sites and apps to keep you connected to your customers all day long.

With over 80% of Australians and 97% of Americans using search engines to look for a local business, Mobile websites are an essential part of any business’ marketing campaign.

lovecoogeemobile

Without a solid onine presence, your business is handing the cash on a platter to your competitors.

These days Mobile websites are essential.

Mobile websites allow your customers to get to know your business.

Mobile websites let you showcase your products and services with stunning images and other forms of multimedia. These websites can offer image sliders, videos and other forms of multi media marketing such as pod casts and forums etc.download full film Carol 2015

A mobile website is custom made for mobile devices, this means it is lean and fast to load. Your customers can read testimonials and other reviews about your business and this encourages a sense of trust for you.

If you’re looking to spread your internet presence then updating your website to a new responsive site or add a mobile site to your existing desktop site. This will really help you to grow your business.

Don’t get left behind your competitors.

Mobile websites are an essential part of your online arsenal.

Call Go Web Go Mobile today. Get the best mobile site or app today.

We have many different mobile website packages. Update your professional image today with an awesome site that is optimised for all modern mobile devices .